PORTFOLIO
Overview
Expat Services Guanajuato is a business that helps expats and visitors navigate daily life in Guanajuato. The goal was to create a premium, trustworthy website that clearly communicates the breadth of services while building credibility through thoughtful design and clear organization.
Objectives
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Establish a trustworthy and professional online presence
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Clearly organize a wide range of services
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Support English-speaking expats and visitors
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Encourage consultation requests through a clear user journey
Design Strategy
Designed a welcoming, editorial-inspired one-page website hat combines clear and intuitive sections, refined typography, and authentic local imagery to create a credible and trustworthy brand presence.
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Clearly Organized Services
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Easy-to-Scan Layout
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Improved User Navigation
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Service Categories
Solution
Designed a custom one-page website that organizes services into clear, intuitive sections, creates a cohesive visual identity, strengthens trust and credibility, and guides visitors toward scheduling a consultation.
Outcome
Delivered a cohesive digital presence that strengthens credibility, improves service discoverability, and provides visitors with a clear path from initial interest to consultation.
Before
After
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Builds Trust
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Personal Brand Identity
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Local Expertise
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Human-Centered Design